When shopping for jewellery, you've probably noticed pieces described as either 14ct gold plated or 18ct gold plated. While it might seem that one is automatically "better" than the other, the reality is a little more nuanced.
The biggest difference isn't quality...it's colour.
What Does 14ct or 18ct Mean?
The "carat" refers to the purity of the gold used in the plating.
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14ct gold contains approximately 58.5% pure gold.
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18ct gold contains approximately 75% pure gold.
Because 18ct contains a higher percentage of pure gold, it naturally has a richer, warmer yellow tone.
Colour Differences
This is where most people notice the difference.
14ct gold plating has a softer, slightly lighter gold colour. It's often described as looking more subtle or understated.
18ct gold plating has a deeper, warmer yellow tone that many people associate with traditional luxury jewellery.
Neither colour is right or wrong, it comes down to personal preference.
Some people love the softer elegance of 14ct, while others prefer the richer warmth of 18ct.
Does 18ct Last Longer?
Not necessarily.
The durability of gold-plated jewellery depends on several factors, including:
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The quality of the plating process.
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The thickness of the gold layer.
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The base metal beneath the plating.
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How the jewellery is cared for.
A well-made 14ct gold plated piece can perform just as well as an 18ct gold plated piece when both are manufactured to a high standard.
Which Colour Is More Popular in New Zealand?
Both finishes are widely available throughout New Zealand, although they create slightly different looks.
Many contemporary jewellery brands use 14ct gold plating for a softer, modern appearance that pairs beautifully with neutral wardrobes and everyday styling.
18ct gold plating is also very popular, particularly for customers who prefer a richer yellow gold that more closely resembles traditional solid gold jewellery.
Neither has replaced the other...instead, both have earned a place in modern jewellery collections.
Which Does ADEL Use?
At ADEL, we use both 14ct and 18ct gold plating depending on the individual piece.
Some designs suit the softer tone of 14ct gold, while others come to life with the richer warmth of 18ct.
Rather than choosing one finish for every piece, we select the plating that best complements each design while staying true to ADEL's understated aesthetic.
The plating used for every piece is clearly listed on each product page, so you can choose the finish that best suits your personal style.
Final Thoughts
Choosing between 14ct and 18ct gold plated jewellery isn't about choosing the "best" option.
It's about choosing the look you love.
Whether you prefer the softer elegance of 14ct or the richer warmth of 18ct, both can be beautiful choices when crafted with care and designed to be worn often.
At ADEL, we believe the best jewellery isn't simply the piece with the highest number on the label, it's the piece you reach for every day.
